Terms of service

Terms for our websites, services and store.

Effective date: 4 September 2026

1. About us

These terms apply to darkbeaconstudios.co.uk and related services offered under Dark Beacon Studios, Unnatural Selection and Darwin Perception.

Email: hello@darkbeaconstudios.co.uk

2. Accepting these terms

By using our websites or services, submitting an enquiry, connecting an account or placing an order, you agree to the terms that apply to that activity. If you do not agree, do not use the relevant service. You must be able to enter a binding contract and provide accurate information.

3. Our services

Dark Beacon Studios provides creative, marketing, campaign and technical services. Unnatural Selection offers print-on-demand products. Darwin Perception supports research and commercial decision-making using controlled evidence. Specific deliverables, prices, dates and responsibilities may also be set out in a proposal, quote or order confirmation; those specific terms take priority if there is a conflict.

4. Quotes and service contracts

• A website description or initial discussion is not a binding offer. A service contract is formed when we confirm acceptance of an agreed proposal, quote or order.
• You must supply information, approvals and materials reasonably needed to perform the work. Delays in doing so may affect delivery dates.
• Unless agreed otherwise, fees and payment stages are stated in the proposal or invoice. Late or missing payment may pause work after reasonable notice.
• Material changes to the agreed scope may require a revised fee and timetable.

5. Store orders and payment

Product descriptions and prices are shown before checkout. An order acknowledgement confirms receipt, not necessarily acceptance. A sales contract is formed when the order is accepted for fulfilment. If we cannot accept an order, any amount taken will be refunded.

Prices include applicable taxes where stated. Delivery charges are displayed at checkout. Payment is handled by the payment methods and providers shown there.

6. Print-on-demand products

Products are made and fulfilled by a print-on-demand partner. Screens and mockups can display colours differently, and small variations in placement or appearance may occur. These normal production variations do not limit your rights where a product is faulty, damaged, misdescribed or otherwise fails to meet legal standards.

7. Delivery

Delivery estimates are not guaranteed dates unless expressly agreed. We will deliver without undue delay and, for UK consumer orders, normally within 30 days unless another period is agreed. You are responsible for providing a complete and accurate delivery address.

8. Cancellation, returns and refunds

If you are a UK consumer buying online, you will usually have 14 days after receiving goods to tell us you wish to cancel, followed by 14 days to return them. We will provide return instructions and make any refund required by law. You may be responsible for return postage where the law allows and this was made clear before purchase.

A cancellation right may not apply to goods made to your specifications or clearly personalised. The fact that an ordinary catalogue product is printed only after ordering does not by itself remove your statutory cancellation rights.

If goods are faulty, damaged or not as described, contact us promptly. Nothing in these terms reduces your statutory rights. Any store-specific return policy shown before checkout forms part of the order terms but cannot remove rights granted by law.

9. TikTok connection

If you connect TikTok to Darwin Perception, you authorise the limited read-only access shown on TikTok's consent screen. At this stage Darwin uses authorised video information for organic-performance analysis only.

• Darwin cannot use this connection to publish or remove content, place advertising, spend funds, place orders or fulfil products.
• You may revoke access through TikTok or ask us to disconnect it.
• You remain responsible for your TikTok account, content and compliance with TikTok's terms and community rules.
• Availability depends on TikTok's service and permissions, which TikTok may change or withdraw.

Dark Beacon Studios and Darwin Perception are not sponsored, endorsed or operated by TikTok.

10. Your materials and intellectual property

You keep ownership of materials you provide. You give us permission to use them only as needed to provide the requested service. You confirm that you have the necessary rights and that the materials are lawful.

Ownership and permitted use of commissioned work are governed by the relevant proposal or licence. Unless agreed otherwise, our pre-existing tools, methods, templates, software and know-how remain ours. Third-party materials remain subject to their own licences.

11. Acceptable use

You must not misuse our services, attempt unauthorised access, interfere with security, submit unlawful or infringing material, impersonate another person, scrape services contrary to applicable terms, or use the services to harm others. We may suspend access where reasonably necessary to protect users, systems or legal rights.

12. Third-party services

Our services may depend on providers such as Shopify, Printful, TikTok, Netlify and payment processors. Their services and separate terms are outside our direct control. Links to third-party sites are provided for convenience and do not imply endorsement.

13. Availability and changes

We aim to keep our services available but do not promise uninterrupted or error-free operation. We may update, suspend or withdraw features for security, legal, technical or commercial reasons. If a material change affects a paid service already agreed, we will act fairly and honour applicable consumer rights.

14. Liability

Nothing in these terms excludes liability that cannot legally be excluded, including liability for death or personal injury caused by negligence, fraud, or breach of your statutory consumer rights.

If you are a consumer, we are responsible for reasonably foreseeable loss caused by our breach or failure to use reasonable care, but not for business losses. If you use a service for business purposes, any additional limits will be set out in the relevant proposal or contract and will apply only to the extent permitted by law.

15. Privacy

Our Privacy Policy explains how we use personal information, including information received after a TikTok connection.

16. Ending a service

You may stop using a free service at any time. Cancellation of paid work or orders is governed by the agreed proposal, store policy and applicable law. We may end or suspend a service for serious or repeated breach, unlawful use, security risk or non-payment, normally after reasonable notice where circumstances allow.

17. Governing law

These terms are governed by the laws of England and Wales. The courts of England and Wales will have jurisdiction, but consumers living elsewhere retain any mandatory rights and may bring proceedings in the courts available under applicable consumer law.

18. Contact

Questions, cancellation notices and complaints can be sent to hello@darkbeaconstudios.co.uk or to the postal address in section 1.